Why are people so stupefied by the Wizarding World?

Harry Potter and the wizarding world is one of the most popular and beloved franchises ever created. Originally thought of by J K Rowling while delayed on a train travelling from Manchester to London King’s Cross in 1990, Harry Potter and his universe has become one of the celebrated by fans and critics alike. The books of which their are seven have sold 400 million copies according to Scholastic and are printed in 68 languages. From the original books, eight movies have been produced and made over $7 billion(£5.4 billion). As well as the books and box office hit movies, Harry Potter has also created a huge demand for merchandise with the overall Potter brand being worth $25 billion (£19.6 billion) according to Time Magazine. With the Potter movies coming to a close in 2011, many fans mourned the ending of their most beloved characters on the big screen, until Fantastic Beasts And Where To Find Them released in 2016. The franchise had another big movie to quench the thirst of the millions of Hogwarts fans. And tomorrow sees the release of the next instalment of the Wizarding World universe with Fantastic Beasts: The Crimes of Grindelwald. With this movie being released, the beloved movies that its followed as well as the undeniable obsessive fandom that this franchise has. I wanted to find out what makes the boy wizard and his owl so popular?

[youtube https://www.youtube.com/watch?v=YU4nMCkAV08]


Words, Video and Editing: Jake Woods

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